It was hugely collaborative. This was so much more than just a website build. This was an opportunity for Theirworld to examine real core issues, like who we are as an organisation, who our audiences are, how do we be more creative in how we work, how do we introduce new forms of storytelling to get our messages across. So, there was some very, very deep conversations throughout the organisation with Clearleft internally.

We chose to work with Clearleft because they develop a pattern portfolio (a pattern/style library) which would allow us to scale our work to our Brigades. This unique approach has aligned perfectly with our work style and decentralized organizational structure.